Muru- Welness & Mental Health Based Website
Muru is a wellness and mindfulness platform built to inspire balance and self-care. The goal was to design a digital space that feels warm, trustworthy, and easy to navigate allowing users to discover wellness articles, join programs, and connect with experts without distractions.
Categories
Web Design & Development
Problem Statement
Muru needed a design that reflected the essence of mindfulness -calm, clarity, and balance. The challenge was to create an experience that engages users emotionally while keeping the content structure simple and accessible across all devices.
Solutions and Results
I designed a minimal, content-focused interface using soft colors, natural imagery, and clear typography to evoke calmness and trust. The layout was structured to prioritize readability and encourage longer engagement through related content and guided navigation.
After launch:
Average session time increased by 47%
Bounce rate decreased by 39%
Newsletter sign-ups grew by 52% in the first month
User feedback highlighted the design as “peaceful” and “easy to use”
